Why Choose Web to Print Software for an Online Clothing Store?

Ecommerce is one of the biggest trends and it has been a leading trend for quite some time. However, post-pandemic statistics tell that the biggest boom in the ecommerce industry is yet to come. Imagine millions of ecommerce companies competing in the domain to get a top position. How do you plan to compete with them?

We have a solution - Personalized Services. Personalization is another trend that is fast taking roots. Honestly, you are not the first person to adapt it, but you would be some of the few, which is an equally good advantage. Personalized services to customers allow you to provide custom-made products and tailor their experience on your site.

If you are wanting to start a consumer good online apparel shop think about providing custom products. It would allow your customers to order custom-made products from your store. It ensures customer satisfaction, engagement, and vital band placement. But, (this is ‘good but’ trust us) you need tools and technology to run a web to print storefront.

What is Web to print storefront?

Web to print storefront is a software solution that can turn your general ecommerce site into a custom solution providing an ecommerce brand. It has tools and technology that allow customers to either build their own designs, customize the existing design templates, or directly choose from the templates to make customizations to the product. It gives reins to the customers while also restricting them to make no design blunders to ensure customer satisfaction.

Web to Print Software for Apparel Store

Custom-designed apparel is one of the most popular segments of the web to print stores. It allows customers to add custom design elements to plain t-shirts, hoodies, caps, and other types of apparel and get it delivered to their store fronts. A web to print software solution would have a design editor tool that aids the process. As a bonus would be adding information about important tools in the later part of the blog.

Why Web to Print?

A web to print technology provides you with end-to-end tools to empower your business operations. With a little customization, you can turn any general ecommerce site into a web-to-print storefront that has all the needed capabilities. Some of the reasons why web to print solution is absolutely necessary for custom online clothing stores are mentioned below:

1. Conventional cataloging systems are inadequate in meeting Web to print needs

An ecommerce site would not be able to suffice the needs of a web to print business. A generic ecommerce site offers you capabilities to only add product images, input descriptions, and add prices and discounts. But for web to print you have to go a step further, you not only have to catalog your products like an ecommerce site but also post customization have to adjust the price as per the client requirements.

Also, general work such as mentioned above is a tiresome job for a small or mid-sized business. Adding hundreds of images and generating descriptions alone can take months let alone starting your business faster. A web to print software thus would share the workload and would do all this in a matter of few hours.

Advanced web to print software can connect seamlessly to your existing online catalog on an ecommerce site and do the task in a few hours. Without any scope of glitches or mistakes, you would find your web to print apparel store filled with every product that you want to add to the store. It automatically pulls the data of the selected products, including name, detail, and description, and adds it easefully to the existing product pages. This saves you manual work and allows you to get ready for business operations faster.

2. Ecommerce like interface but way beyond

Brands such as Gucci, Nike, Dolce, and more are not popular because of the products alone, it is all about the brand experience. Just like any other physical retail store you have to make sure that the customer experience on your site is simply amazing. Just because you allow people to customize the product you must not add to the complexities in the process.

If the online shops are designed beautifully and highly responsive people are sure to find the experience much better. It should be easy to navigate and also customers should not find it difficult to search for the products and make payments on the checkout page.

Talking about customer experience, we cannot miss out on customer segmentation. Before you start your business decide whether your products and services are B2B, B2C, or both. As per the customer segmentation, there would be many web design-related decisions that are crucial. Also, a general ecommerce site does not give you the liberty to do so. They are mostly b2b or b2c, there are very limited solutions for a business to accommodate both needs and provide personalized services as per the customer.

3. Flexible editor for creative design

An editor can make or break your web to print business. WTPBiz is one of the world-renowned web to print editors that provides you with industry-specific solutions. Our tool is easily integrated into WordPress, WooCommerce, Magento and other popular ecommerce technologies and provides relevant tools for customers to make customizations to the apparel.

The flexible editor provides tools that are specific for apparel editing which reduces the clutter. It holds the canvas in the place which helps customers make no blunders when it comes to adding design relevant to the design area size. Furthermore, we provide you with an inbuilt library with popular design templates, and also you can add your own to stay updated on the trends. The tools liberate customers to play with the product variation and find tools to meet their design-specific needs. With a user-friendly experience and flexibility, WTPBiz is the one-stop solution for the web to print editor for an apparel web to print storefront. For more information about our web to print apparel editor, connect with our business executives, we also offer you a free demo to take you through all the tools in our editor software.

4. Order, design, email marketing, and other fulfillment services

Ecommerce solutions can help you take care of most things but not all. A web to print solution requires you the have some added capabilities. It should be able to accommodate your needs in regard to design, print approvals, order fulfillment, and more. Do not forget about mailing, when it comes to product customization it is absolutely necessary for you to stay in touch with your customers and provide them updates on every single thing you are doing with the products to ensure customer satisfaction and develop brand loyalty. An ecommerce site would not be able to make this process seamless from designing to delivery.

5. Scaled pricing options

Putting a price on customized things becomes more difficult, especially when you are an online business. Web to print businesses finds it challenging to ensure there are no hidden charges and no tricky pricing packages which can erode the trust of their customers. Also, the design has a lot of say in the pricing of the product. When you are a B2B business an added challenge is to accommodate pricing as per bulk ordering and also offer retail prices. An ecommerce site would be too generic and non-compliant with these needs. A web to print storefront would help you in accommodating these needs better, be it small or large business.

6. Seamless integration

As mentioned earlier, a web to print software is a plug-n-play solution that integrates with your existing ecommerce sites. It is very necessary that the web to print editor that you choose is well fitted for various popular technologies used in the ecommerce domain. WTPBiz web to print editor for clothing stores can be integrated into WooCommerce, Magento, Shopify, and other leading technologies. Our tools have no incompatibility issues or glitches. For full information check out our tool here.

Popular Features of WTP Biz T-shirt Designer

1. Unlimited design

WTPBiz T-shirt designer tool offers you a library with unlimited design capabilities. The inbuilt library has all the popular design templates, and you can easily add more as per the trends. There is no limit to how many designs you can add to the library. Furthermore, the searchability of the design template can be managed through tags which improve customer experience and ensure faster design.

2. Designing through colors and t-shirt sizes

Customers can custom design products or edit the templates easily using our color palette. The color palette opens a huge opportunity for the customers to edit the designs in their choice of colors. Our color tool comes with various colors which free customers to design the product in any way. Furthermore, they can choose the t-shirt sizes and start designing instantly.

3. Custom Pricing

You can add custom pricing for each product. This would ensure improved ROI, and better customer experience also, you can set pricing margin spending on the type of printing used for each product. Further, this improves your marketing strategy also.

4. Manage Printing method

An online t-shirt design tool that also helps you configure multiple printing methods. We help you manage various printing methods such as lithography, offset, flexography, digital printing, large format printing, 3D printing and LED UV, etc. this helps you improve your internal processes.

5. Multiple Languages

Now go global with a tool that understands your business needs. WTPBiz T-shirt designer tools come with integrated capabilities to dynamically change the content of the editor based on the geo-location of the customers. This allows you to communicate with customers in their native languages and improves your customer experience by several folds. Furthermore, this also helps in providing them instructions better and ensures customer satisfaction with the delivered tools. Reduced bounce rates, improved customer engagement and retention, we have left no stone unturned in providing you a t-shirt designer tool that does it all.

Value-Added Services by WTPBiz

Not only your customers are special to us but your convenience matters equally. We go a step ahead each time to meet your needs better and improve your experience with our tools. Here is how we improvise your experience with our products:

1. Live Training

Not only do we provide you a free demo of the product but we train you and your staff post-sale to improvise your experience with our product. We help you learn about the features of the product with the help of live training. Our efficient customer service team takes the training session and you can always connect back with us in case you need any further help.

2. Dedicated Support Manager

We assign a support manager dedicatedly to your business to answer your queries anytime. We have a high query resolution time where you can connect with us through email, call, or chat. The manager helps you bypass all challenges easily and quickie attend to your problems for an improved experience with WTPBiz.

3. Omnichannel Support

Connect with us through email, call or chat, we are available 24*5 to solve your problems related to our products.

Wrapping Up

Hope you have found all the information needed to take your first step in starting your own custom clothing store. Technology can be tricky, but you can always connect with us to know more about the industry, popular technology solutions, and how we can help you with your challenges.